|
||||
|
Auteurs(s): |
Hal R. Varian, Joseph Farrell, Carl Shapiro |
|||
|
Edition: |
Raffaele Mattioli Lectures | |||
|
Editeur: |
Cambridge University Press | |||
|
Année: |
2005 | |||
|
Langue: |
Anglais | |||
|
Pages: |
114 | |||
|
Taille: |
629 KB | |||
|
Extension: |
||||
Description:
The Economics of Information Technology is a concise and accessible review of
important economic factors affecting information technology industries. These
industries are characterized by high fixed costs and low marginal costs of
production, large switching costs for users, and strong network effects. These
factors combine to produce some unique behavior. Professor Varian outlines the
basic economics of these industries; Professors Farrell and Shapiro describe
the impact of these factors on competition policy. An ideal introduction for
undergraduate and graduate students in economics, business strategy, law and
related areas.
Hal R. Varian
Hal R. Varian is the Class of 1944 Professor at the School of Information Management and Systems, the Haas School of Business, and the Department of Economics at the University of California, Berkeley.
Joseph Farrell
Joseph Farrell is Professor of Economics in the Department of Economics at the University of California, Berkeley. He has served as Deputy Assistant Attorney General and Chief Economist at the Anti-Trust Division, US Department of Justice, 2000-1.
Carl Shapiro
Carl Shapiro is the Transamerica Professor of Business Strategy at the Haas School of Business at the University of California at Berkeley. He also is Director of the Institute of Business and Economic Research, and Professor of Economics in the Economics Department at the University of California, Berkeley.
Mots-Clés:
